UK’s AI-powered personal training platform Another Round secures £300k investment

London-based personal training platform Another Round has secured £300k in its latest funding round, including investment from angels and its community. The latest investment will be used for product capabilities and R&D.Founded in 2018 by Max Cotton, an ex-professional MMA fighter, Another Round applies its proprietary artificial intelligence to personal training, making it more convenient, accessible and effective.Another Round said, it has started investigating how tech can make personal training offering better since 2020. Then the company begun to develop its own AI, raised the first round of angel investment mostly from its members, and rebranded from 'Train Badass' to 'Another Round' in 2021.In 2022, the first iteration of the platform’s AI is launched, and the company raised its second round of angel investment.Max Cotton, CEO and Founder at Another Round commented, “At Another Round we want to break down the barriers for people to access personalised fitness, and to make trainers’ lives better. Personal training hasn’t really moved along as an industry since its inception and we’d like to have a huge positive change in this space. We’re excited about the next chapter in our journey and we’re proud to have the support of our investors in this round. With this funding we’ll be able to continue to grow our team, innovate and create new features for our members, and deliver game-changing solutions to enterprise clients. ”