Ello, a San Francisco-based reading coach for kids, announced it secured $15 million in Series A financing, which will be used for product development and expanding access to consumers.
The round was led by Goodwater Capital, with participation from Reed Hastings, Common Sense Growth, Homebrew and Ravensburger.
Founded in 2019, the AI-powered platform listens to the child read out loud and analyzes their speech to correct mispronunciations and missed words using its proprietary technology, which is described as a real reading teacher.
Ello provides a subscription-based service aiming at kids from kindergarten through Grade 3 that delivers five books every month for $24.99.
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