India’s online higher education platform upGrad announced it acquired Impartus, a video-learning solutions provider, for ₹150 crore ($20.6 million) to bolster its presence in higher education market.
Impartus will be rebranded as upGrad Campus, focusing on providing learning tools to higher education institutions and colleges, with an aim to close the fiscal year 2022 with nearly ₹85 crore in revenue.
Founded in 2013, Impartus’s video-learning platform helps colleges and other educational institutions shift to virtual classes. It also allows students to record class lectures and review supplementary course material at any time.
With the deal, upGrad, which mainly targets working professionals, plans to extend into learning for a younger user base. "The synergy of Impartus and upGrad will pave the way for augmenting college education by helping learners upskill with new-age courses, thus elevating their candidature for better career prospects," said Amit Mahensaria, CEO, upGrad Campus.