TAL announced on 21 December that it unveiled a new brand named “Meixiao”, which means “beautiful schools” in Chinese, to provide the education industry with solutions that can be used to improve digital abilities.
The core business of the new brand is boiled down to “three clouds”: live streaming cloud, instruction research cloud, and smart education cloud.
Livestreaming cloud helps schools and education companies offer online course services. Teachers can use the instruction research cloud to prepare classes, including generating test papers, creating teaching materials, and making courseware.
Smart education cloud provides more than 170 AI-enabled capabilities and customized AI-enabled solutions such as interactive assessment, content production, and instruction management to facilitate each teaching procedure.
Zhang Bangxin, Founder and CEO of TAL, said on 13 November that TAL will cease providing off-campus academic tutoring services for K-9 students in the Chinese mainland by the end of December 2021. He mentioned the company will enhance the B2B business in the future.
JMDedu is a leading B2B EdTech Media in China that informs and connects business professionals through our reports, events, and information services. Our mission is to drive the advancement of education. Our network spans the education industry in China as well as globally, including entrepreneurs, investors, startups, educators, business decision-makers, and policy decision-makers.
